About

Full-Stack Web Developer & AI Specialist specializing in multilingual, cross-browser customisations, performance, AI/ML, and LLM Optimisation (LLMO). Passionate about the intersection of web performance, user experience, and future-ready content architecture.

Gdynia, Poland
Mariusz Szatkowski - WordCamp Gdynia 2025 photo by Gerard Urbański

Mariusz Szatkowski – WordCamp Gdynia 2025. Photo: Gerard Urbański

Mariusz
Szatkowski

Available for projects

Key Skills

WordPress WooCommerce PHP 8.x React Astro Node.js AI Agents LLMs LLMO GEO (Generative Engine Optimization) AEO (Answer Engine Optimization) AIEO (AI Engine Optimization) Machine Learning Python AWS Google Cloud Shopify Plus GTM/GA4/BigQuery CRO JSON-LD Schema.org Performance Optimization Core Web Vitals Sage/Bedrock HubSpot SEO/SEM Redis GraphQL Rest API Git Cloudflare Project Management

Certifications

  • Google Analytics Individual Qualification
  • Google My Business Certificate
  • Shopify: CRO Analysis and Optimization
  • Shopify: CRO Implementation and Testing
  • Shopify: CRO Overview and Best Practices
  • Shopify: CRO Targeting and Personalization
  • Shopify: Conversion Rate Optimization with Shopify Learning Path
  • Shopify: Marketing Your Shopify Services as a Partner
  • Shopify: Liquid Storefronts for Theme Developers
  • Shopify: Creating a Digital Marketing Strategy
0 +
Years of Professional Experience
0 +
Artificial Intelligence Projects
0
Years Organizing WordCamps
0
WordPress.org Badges
0
WordPress Events Attended
2.0
First WordPress Version Used

Experience

Jun 2007 - Present

Full-Stack Web Developer | WordPress & LLM/AI Specialist

WPPoland · Freelance | Remote

Helping organisations deliver fast, scalable and AI-ready digital experiences. Combining WordPress/WooCommerce development with AI Agents and LLMO. Backend/Frontend development, Performance Optimization (Core Web Vitals), Structured Data automation, and AI Engine Optimization (AIEO).

Jan 2021 - Present

(WordPress | WooCommerce | PHP) Developer

Equiqo · Contract | Remote

Custom WordPress/WooCommerce development, performance refinement, loading time optimization, and structured data management. Integration with HubSpot and Shopify. Tech stack: Bedrock, Sage, Elementor, ACF, PHP, Python, Node.js.

Mar 2020 - Dec 2020

WordPress Developer

Itineris Ltd · Full-time | Ipswich, UK

Custom WordPress development using Sage/Bedrock, performance refinement, SEO optimization, and structured data management.

Nov 2019 - Feb 2020

WordPress Developer

what. AG · Freelance | Zurich, Switzerland

Custom WordPress development, loading time optimization, GTM/GSC integration.

Jun 2016 - Oct 2019

WordPress Developer | Team Pilot

AirHelp · Contract | Hybrid

Leading developer team, custom WordPress development, AMP implementation, performance optimization, and creating multilingual websites. Tech: Kibana, Grafana, AWS, Redis.

Jul 2007 - Oct 2015

Internet Marketing Specialist, WordPress Developer

VECTOR GROUP Co. | Gdynia, Poland

Mobile-friendly web development, B2B commerce, e-mail marketing campaigns, SEM/SEO optimization.

Feb 2005 - Jul 2007

Performance Marketing Specialist | Web Designer

Ósemka Internet Media | Olsztyn, Poland

Managing SEM campaigns for high-traffic portals (3.5M UU/mo), web analytics, and full-stack development for multiple national services.

Oct 2001 - Jun 2007

Event Manager & Web Developer

Andergrant.com | Olsztyn, Poland

Coordinating cultural events while managing web presence and graphic design projects.

Oct 1996 - Jun 2005

Freelance Web Developer

olshtyn.pl | Olsztyn, Poland

Early web development, HTML websites, Photoshop to HTML conversions, and email campaigns.

Volunteering & Community

Oct 2025 - Present

Event Organizer

CMSConf · Freelance

Organizing CMS Conference. Responsible for event planning, speaker coordination, and community engagement.

Sep 2024 - Present

Conference Organizer

WordCamp Europe

Budget Team Co-organizer. Responsible for financial planning and budget management for WordCamp Europe 2025 (Basel) and 2026 (Kraków).

Nov 2025 - Present

WordPress Credits Mentor

WordPress Foundation

Mentor in the global WordPress Credits programme. Supporting students and early contributors in open-source development. One of the first mentors representing Poland (announced at WordCamp Wrocław 2025).

Jan 2015 - Present

Conference Organizer

WordCamp Gdynia

Lead Organizer. Coordinating venue, speakers, sponsors, and overall event logistics.

Sep 2016 - Present

Event Co-organizer

WordCamp Polska

Co-organizing national WordPress conferences and local meetups.

Education

2009 - 2010

SGH Warsaw School of Economics

Postgraduate Diploma, Internet Marketing
1998 - 2003

University of Warmia and Mazury in Olsztyn

BS, Quality Controlling
Recommendations from LinkedIn

What people say about working with me.

Selected recommendations from WordPress, SEO and community projects.

Paweł Lewczuk

Paweł Lewczuk

Front-end developer, WordPress developer

Mariusz was Paweł's client

"I collaborated with Mariusz on several projects and our cooperation was always exemplary. I believe there are many more joint projects ahead of us. Highly recommended!"

Przemek Wroblewski

Przemek Wroblewski

Software Developer with 20+ years of experience

Worked with Mariusz on different teams

"I found Mariusz as someone with great expertise and profound knowledge of frontend solutions. Powerful, knowledgeable and accountable WordPress developer. Has an easiness to build interpersonal relati..."

Karolina Czapla

Karolina Czapla

Marketing Strategist – Performance & Digital Strategy

Co‑organiser, WordCamp Gdynia 2024 & 2025

"Working with Mariusz on WordCamp has shown me how rare it is to combine deep technical skill with genuine leadership. He plans, coordinates and delivers with precision, while giving the team space to ..."

Karolina Czapla

Karolina Czapla

Marketing Strategist – Performance & Digital Strategy

Co‑organiser, WordCamp Gdynia 2024 & 2025

"Working with Mariusz on WordCamp has shown me how rare it is to combine deep technical skill with genuine leadership. He plans, coordinates and delivers with precision, while giving the team space to ..."

Anna Kamińska

Anna Kamińska

Talent Acquisition Specialist / HR People Partner

Worked on the same team

"Mariusz's portfolio speaks for itself – it reflects his precision, versatility and sense of responsibility. You can trust him to guide a project from idea to delivery, keep stakeholders informed and m..."

Sarah‑Luisa Kwolek

Sarah‑Luisa Kwolek

IT Project Management & Product Owner – Web/App

Mariusz was her client for WordPress work

"For over two years I could always rely on Mariusz to handle WordPress tasks calmly and professionally – from styling and templating to third‑party integrations. He brings steadiness to the team and ke..."

Argert Boja

Argert Boja

Senior Full‑Stack Developer

Worked alongside Mariusz on WordPress projects

"Mariusz is the teammate everyone hopes for: strong full‑stack WordPress skills, clear explanations and a positive attitude even under pressure. He moves easily between custom plugins, performance work..."

Varun Patil

Varun Patil

Growth & CRM Lead

Managed Mariusz on growth initiatives

"Beyond development, Mariusz understands SEO, analytics and growth. He talks directly with stakeholders, asks the right questions and ships solutions that move business metrics – from AMP to tracking t..."

Rafał Osiński

Rafał Osiński

Founder @ EasyTrips.pl, Senior WordPress Dev

WordPress community co‑organiser

"I've known Mariusz through the WordPress community for many years. He's reliable, deeply involved and consistently shows up – at meetups, WordCamps and in projects. If you care about long‑term collabo..."

Daniel Blossfeld

Daniel Blossfeld

Process Optimization & Digitalization Consultant

Mariusz was his client for WordPress work

"I had the pleasure of working with Mariusz for almost three years. During that time, his WordPress development skills proved invaluable across a range of projects, from website builds to online member..."

Natalie Wiszczor

Natalie Wiszczor

CRM & E-Mail Marketing Manager

Worked with Mariusz on different teams

"I had the great pleasure of working with Mariusz for over 4 years in the technical field. During this time, he proved to be a competent and reliable colleague. What stood out in particular was his fri..."

Mark Chalklen

Mark Chalklen

Head of Design & Build at Itineris Limited

Managed Mariusz directly

"Mariusz is a great member of the team, always happy to get stuck into any task and happy to learn new things. A great communicator and all round nice guy to work with. Hard to beat on our weekly Strav..."

Jessica Di Pasquale

Jessica Di Pasquale

Leading SEO initiatives with data-driven growth strategies.

Managed Mariusz directly

"Mariusz is a very skilled, patient and expert guy. Always ready to help and to fix errors, I really appreciated working with him. He is such a great colleague!"

Biki John

Biki John

Content Marketing Aficionado & SEO Enthusiast

Worked with Mariusz on different teams

"It was great to work with Mariusz. I really appreciated his extensive knowledge of WordPress and how that came in handy whenever I needed support navigating the CMS. I commend Mariusz totally for his ..."

Rafal Borowiec

Rafal Borowiec

Software Developer, Consultant, Manager and Lecturer

Managed Mariusz directly

"I had an opportunity to work with Mariusz for 7 months. He excels in technical optimization for search engines (SEO). Mariusz has also strong expertise in AMP development, GTM, and GA. Mariusz feels v..."

Belinda Koch

Belinda Koch

Web-Tracking Analyst at TUI

Worked with Mariusz on digital analytics and tracking topics

"Mariusz is a great person to work with. He is extremely motivated to learn new things and share his knowledge, and is very knowledgeable on a wide range of topics. We worked together on digital analyt..."

Ali Nezamolmaleki

Ali Nezamolmaleki

Growth, SEO, Analytical thinking, AMP

Worked with Mariusz on the same team

"Mariusz is an extremely talented person in his field of work. He is always capable of giving a new perspective to solve problems and to think out of the box in situations where everything seems to be ..."

Karol Jakubcewicz

Karol Jakubcewicz

Front-end / JavaScript Developer

Worked with Mariusz on the same team

"Mariusz is an incredibly experienced WordPress developer and SEO/SEM specialist I've had the pleasure to work with for almost two years. As a pilot of the team responsible for AirHelp's website develo..."

Paweł Lewczuk

Paweł Lewczuk

Front-end developer, WordPress developer

Mariusz was Paweł's client

"I collaborated with Mariusz on several projects and our cooperation was always exemplary. I believe there are many more joint projects ahead of us. Highly recommended!"

Przemek Wroblewski

Przemek Wroblewski

Software Developer with 20+ years of experience

Worked with Mariusz on different teams

"I found Mariusz as someone with great expertise and profound knowledge of frontend solutions. Powerful, knowledgeable and accountable WordPress developer. Has an easiness to build interpersonal relati..."

Karolina Czapla

Karolina Czapla

Marketing Strategist – Performance & Digital Strategy

Co‑organiser, WordCamp Gdynia 2024 & 2025

"Working with Mariusz on WordCamp has shown me how rare it is to combine deep technical skill with genuine leadership. He plans, coordinates and delivers with precision, while giving the team space to ..."

Karolina Czapla

Karolina Czapla

Marketing Strategist – Performance & Digital Strategy

Co‑organiser, WordCamp Gdynia 2024 & 2025

"Working with Mariusz on WordCamp has shown me how rare it is to combine deep technical skill with genuine leadership. He plans, coordinates and delivers with precision, while giving the team space to ..."

Anna Kamińska

Anna Kamińska

Talent Acquisition Specialist / HR People Partner

Worked on the same team

"Mariusz's portfolio speaks for itself – it reflects his precision, versatility and sense of responsibility. You can trust him to guide a project from idea to delivery, keep stakeholders informed and m..."

Sarah‑Luisa Kwolek

Sarah‑Luisa Kwolek

IT Project Management & Product Owner – Web/App

Mariusz was her client for WordPress work

"For over two years I could always rely on Mariusz to handle WordPress tasks calmly and professionally – from styling and templating to third‑party integrations. He brings steadiness to the team and ke..."